The Psychology Behind Mobile Budget AdoptionIncentives and incentives such as discount rates, cashback and loyalty factors can be powerful incentives for mobile purse adoption. Nevertheless, the exact variables that drive mobile purse fostering are still a secret.Making use of the stimulus-organism-response (S-O-R) theory as a theoretical basis, th

The Psychology Behind Mobile Pocketbook FosteringIncentives and rewards such as discounts, cashback and loyalty points can be effective incentives for mobile pocketbook fostering. Nonetheless, the specific aspects that drive mobile pocketbook fostering are still a secret.Using the stimulus-organism-response (S-O-R) concept as a theoretical basis, t